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China's Online Audio Content Consumption Market Analysis
According to Qianfan Analysys, the number of active users in China’s “ear economy” market has reached 800 million in 2021, and the average m
Cherlyn
Apr 19, 20224 min read


Insights Report - 2021 Douyin Luxury Industry Report
The consumer group in second-hand luxury goods market continues to grow, and the luxury consumer age group is gradually younger. According t
Cherlyn
Feb 21, 20222 min read


Insights Report - 2021 Douyin/XHS Beauty Brand Report
market size of China’s beauty industry has steadily increased, however big brands and cutting-edge domestic products are caught in a scuffle
Zhang Jian
Feb 21, 20223 min read


2022 China Digital Marketing Trends
According to the "2022 China Digital Marketing Trend Report" released by the Miaozhen Marketing Academy, the overall marketing expenses of e
Zhang Jian
Jan 21, 20223 min read


2022 New Consumer Brand Development Trends
According to the "2022 China's New Consumer Brand Development Trend Report" jointly produced by Weiboyi, MMA and Mojing Market Intelligence
Zhang Jian
Jan 21, 20225 min read


2022 Tmall Global Consumption Trends
According to the trend forecast report released by Tmall International and CBNData, precise skincare, emotional fragrance, snack-based ...
Zhang Jian
Jan 21, 20224 min read


Insights Report – 11.11 Celebrities Marketing Report
According to the "2021 Double Eleven Data Report" released by the WEIQ celebrity platform for Double Eleven this year, celebrities are still
Zhang Jian
Dec 20, 20213 min read


Insights Report - OTT trends and media value
According to the report on the commercialization of OTT released by Miaozhen, the number of people covered in the OTT market has increased s
Zhang Jian
Dec 20, 20212 min read


Insights Report – Post-Pandemic Chinese Travellers' Preference
81% intend to travel by air within the next 12 months, 96% of Chinese citizens are either likely to fly in the future. Read this & other ins
Zhang Jian
Dec 20, 20212 min read
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